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IKOBE GmbH: Show your diversity

How to make data more tangible through visualisations?

The Challenge 

Gain B2B interest for a science-based solution.


To do so, we needed to communicate a Cultural Diversity research project, with data points across multiple dimensions.

The campaign

Using multi-coloured gender-neutral puppets to highlight findings in a personal manner, though remaining sensitive to cultural diversity.

The results

We crafted a campaign with a slogan to address the target audience: "Looking for STEM talent? Show your Diversity!".

The garnered exposure? ...WIP. 

Platform: LinkedIn, Website & E-mail

Goal: B2B and PR reach

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