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Get Ready to Fly

How to build trust, when things go wrong? Here’s how behind-the-scenes storytelling can.

The challenge

Facing a peak season causing mass cancellations and irregulations, and an already agigated customer base.

The campaign

Storytelling featuring real people behind-the-scenes implementing various measurements to make things best.

The results


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Campaign Format : Real stories of real people: interviews and images on the website, videos through LinkedIn and Newsletters

Platform: Website, Newsletters and LinkedIn

Goal: Build trust by showcasing real people solving customer problems, trhough their stories the improvements made

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